A New Era of Change: Launch of The Coaching for Change Academy

On January 24, 2025, the Coaching for Change Academy (C4CA) officially launched its event at LinkedIn headquarters. This event marks the start of our journey to empowering young people through coaching and personal growth. Inciting excitement for what’s yet to come with our program, featuring future workshops, engaging discussions, and networking opportunities to aimed to equip young leaders with key skills.

The launch was a truly delightful experience. Several amazing speakers who shared their insights on the importance of building your brand, developing the youth, and how sports can play a pivotal role in global branding. One of the event's highlights was our lunch session, where we all came together, got to know one another, and had the chance to network in an open environment. Brought the concept of connecting and communicating in building relationships.

C4CA Youth Coach Luis Orozco answering a discussion question.

What is one word you would choose to describe your brand?


Liverpool FC Foundation

Maya Pitts and Charles Crichlow, speakers from the Liverpool FC Foundation, spoke on the organization's actions movement, which works to improve people’s lives through physical and mental health programs, education, and community engagement.

NIKE: Community Impact

Brendon Mason and Alonicha Triana, speakers from NIKE: Community Impact, demonstrated their company start and growth. They presented a video on the inclusion of sports globally and showcased the image of youth in sports.


Lastly, the event highlighted the importance of personal branding. Speaker Nix Kanade, Product Marketing at LinkedIn, shared his journey to success and provided valuable tips on using LinkedIn to shape one's professional future.

These presentations reinforced C4CA’s Mission to empower young leaders to grow their skills, build their image, and prepare for what’s next.

Thank you, team New York Scores, for your investment in our future.

By Shelby Ramos, Marketing & Communications Intern

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